What is it like to use data science to understand employees in an organization to help improve people’s experiences at the firm? In this next podcast interview, I spoke with Élide Souza, a people’s data science at the Brazilian bank, Banco BV. She manages a data science team that researches how to improve employee’s experience and increase diversity.
This is part of a new trend called “People Analytics” where organizations hire data scientists within their HR (Human Resources) departments to conduct social science research in order to help improve organizational culture. In our conversation, she describes how she approaches such social research, including how she addresses potential bias, approaches intervention, and navigates the ethical implications of such work.
As a fellow social science-focused data scientist, I find this work fascinating.