Hello, my name is Stephen Paff. I am a data scientist and an ethnographer. The goal of this blog is to explore the integration of data science and ethnography as an exciting and innovative way to understand people, whether consumers, users, fellow colleagues, or anyone else.
I want to think publicly. Ideas worth having develop in conversation, and through this blog, I hope to present my integrative vision so that others can potentially use it to develop their own ideas and in turn help refine my own.